Our projects involve challenges, brands and consumers on 23 markets since 2004.
WE COLLABORATE WITH BRAVE CLIENTS TO CREATE
DISRUPTIVE INNOVATION THAT BUILDS FUTURE VALUE.
WHO WE ARE
We are an innovation consultancy that helps companies enable future value.
WHAT WE DO
We unveil future opportunities, explore untapped potentials, and bring ideas to life.
HOW WE DO IT
Through insights we understand, through ideation we explore, and through prototyping and design we activate.
The topic of sustainability is nothing new. It’s a topic that will most likely never go away…that is, until the day we get it right and it becomes just the way we do things. Today, on the conscious quest to eat, shop, work, and live more sustainably many tend to stumble when confronted with making “the better choice.” And while many brands shuffle to offer exactly that, consumers are often left questioning the impact that their choice really made. On a mission to explore what sustainability means, we’ve asked our Senior Advisor of Future Research and PhD Candidate, Elin Rudberg to share her thoughts on the topic. In this post, Elin focuses on Sweden and acknowledges the complexities of sustainable consumption.
Right-size packaging concept
Mölnlycke Health Care
Stronger Branding through Identity re-design
Grönstedts / P. Lex
Sustainable packaging concept
Pâté range re-design
Grönstedts cognac limited edition